NO OCEAN, NO LIFE! You'll love the sea of ​​Shonan even more!


|Shonan Coast: Riviera Shonan Beach Clean

The 13 seaside cities and towns across Kanagawa Prefecture facing Sagami Bay (Miura, Yokosuka, Hayama, Zushi, Kamakura, Fujisawa, Chigasaki, Hiratsuka, Oiso, Ninomiya, Odawara, Manazuru, and Yugawara) have been designated the "Shonan Coast," and beach cleanups will be held in these seaside towns overlooking Mount Fuji.

Would you like to join us on a tour of the Shonan Coast while cleaning up the beach?
You'll be amazed at how different each beach is, depending on the color and size of the sand (from sand to stones), the waves and tides, the shape of the coast, the depth, and whether there are mountains or rivers. The trash that falls, washes up, and flows down the coast is also different. Please feel free to join us as a form of sustainable tourism that allows you to experience the diverse sea of ​​Sagami Bay.

Participants include not only local residents, people from local companies and organizations, local government leaders and officials, but also many from Tokyo, Saitama, Tochigi and Shizuoka.
"Let's all go to the beach!"

Schedule and details

Please check the links below for event information for each beach.


▼<End>May 11th Sat. 09:00~【Oiso Town (Oiso Town Kitahama Beach)】
▼<End>May 11th Sat. 11:30~【Chigasaki City (Southern Beach Chigasaki)】
▼<End>May 11th Sat. 14:00~【Hiratsuka City (Shonan Bellmare Hiratsuka Beach Park)】
▼<End>October 19th Sat. 09:00~【Yugawara Town (Yoshihama Beach)】
▼<End>October 19th Sat. 10:30~【Manazuru Town (Rocky Coast)】
▼<End>October 19th Sat. 12:30~【Odawara City (Miyukinohama Beach)】
▼<End>October 19th Sat. 15:30~【Ninomiya Town (Umezawa Beach)】
▼<End>November 9th Sat. 09:00~【Kamakura City (Yuigahama Beach)】
▼<End>November 9th Sat. 11:30~【Zushi City (Kotsubo Fishing Port)】
▼<End>November 16th Sat. 09:00~【Miura City (Koajiro Port)】
▼<End>November 16th Sat. 11:30~【Yokosuka City (Wada Nagahama Beach)】
▼<End>November 16th Sat. 15:00~【Hayama Town (Morito Beach)】
▼<End>December 14th Sat. 10:00~【Fujisawa City (Enoshima)】

▼If you would like to participate, please register as a friend on the official LINE and apply▼

◆LINE friend registration◆

|<Finished>2024 May 11th【Oiso Town】Kitahama Beach

Oiso Beach, loved by surfers, is actually Japan's first beach, opened in 18. The Riviera Shonan Beach Clean in Oiso, which has been held since 2022, has not only local people but also people from Tokyo, Saitama, and other areas participating in the beach clean.
Let's connect this beautiful sea to our future children!

Activity area: Oiso-machi, Naka-gun, Kanagawa Prefecture, Oiso-machi Kitahama coast (near OISO CONNECT)

★Volunteer certificate can be issued!

Date and time: May 2024 Sat. 11 9:00-10:00
Gathering: 8:50/In front of the tsunami evacuation tower ("RIVIERA's blue flag" is the landmark)

9:00 Oiso Town Kitahama Beach

Riviera Shonan Beach Clean-up in Oiso flyer

|<Finished>May 11th【Chigasaki City】Southern Beach Chigasaki

Let's clean the beach in Chigasaki with ambassador Maya Masai (former Fuji TV announcer)!

The "Riviera Shonan Beach Clean in Chiga City", which will be held from 2022, has many local residents, including the mayor and vice mayor, participating. Chigasaki FM “Ebolaji FRIDAY!” which just opened in October 2023 ” Personality Maya Masai (former Fuji TV announcer) will participate as an ambassador! Would you like to do a beach clean with Maya, who is full of love for Chigasaki and talks about the sea in the program?

Holding area: Southern Beach Chigasaki, Chigasaki City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Ambassador: Maya Masai
(Former Fuji TV announcer) 

Date and time: May 2024 Sat. 11 11:30-12:30
Meeting: 11:20/near Chigasaki Southern C ("RIVIERA Blue Flag" is the landmark)

13:00 Chigasaki Southern Beach Chigasaki

Riviera Shonan Beach Clean-up in Chigasaki flyer

|<Finished>May 11th【Hiratsuka City】Shonan Bellmare Hiratsuka Beach Park

The event held in Hiratsuka will be a special collaboration with the Japan Volleyball Association, just like last year!

“Riviera Shonan Beach Clean in Hiratsuka” continues from last year in collaboration with the Japan Volleyball Association! Last time, many players participated, including chairman Shunichi Kawai, beach volleyball training committee chairperson Tsune Kawai, and Olympian Megumi Murakami. This time too, we will be doing a beach clean with professional athletes. It's also a fun time to interact with the players.
Let's protect the ocean with friends who love the ocean!

Activity area: Shonan Bellmare Hiratsuka Beach Park, Hiratsuka City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: May 2024 Sat. 11 14:00-15:00
Meeting: 13:50 / Near Hiratsuka Beach Center ("RIVIERA Blue Flag" is the landmark)

11:00 Hiratsuka City Shonan Bellmare Hiratsuka Beach Park

Riviera Shonan Beach Clean-up in Hiratsuka flyer

|<Finished>October 19th【Yugawara Town】Yoshihama Beach

Water quality rank "AA"! Stop discharging garbage to protect the exceptionally clean seawater!

Yoshihama Beach is a beach with clean water that is rated "AA," the highest rank in the Ministry of the Environment's water quality assessment standards. In order to continue to protect the beauty of this water, let's stop city garbage from flowing out!

Activity area: Yoshihama Beach (Yugawara Beach), Yugawara Town, Ashigarashimo District, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 October 19th Sat. 9:00~
Meeting time: 8:50am / In front of the Bunka Fukushi Kaikan (look for the blue RIVIERA flag)

9:00 Yugawara Town Yoshihama Beach

Riviera Shonan Beach Clean-up in Yugawara Town flyer

|<Finished>October 19th【Manazuru Town】Rocky Coast

Let's connect this historic beach, where only a few people can enjoy the rich nature, to the future!

Manazuru Town's rocky coast, known as "the beach where Minamoto no Yoritomo set sail," is a leisure spot known only to those in the know. This small, 200m-long sandy beach is not crowded, has good water quality and gentle waves, making it a safe beach for small children to play on, and is also known as "the beach we don't really want to tell anyone about." The rocks are home to a variety of creatures, and the rich nature has been loved by generations of people. Let's pass on the beauty of this coast, which never ceases to attract people, to the next generation!

Activity area: Rocky coast, Manazuru Town, Ashigarashimo District, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 October 19th Sat. 10:30~
Meeting point: 10:20 / Rocky coast (look for the blue RIVIERA flag)

10:30 Manazuru Town Rocky Coast

Riviera Shonan Beach Clean-up in Manazuru Town flyer

|<Finished>October 19th【Odawara City】Miyukinohama

A beach with a panoramic view of Sagami Bay, a great location to keep your feet clean!

This beach, which came to be called "Miko no Hama" (Miyuki's Beach) because Emperor Meiji and Empress Meiji watched the fishermen pull nets, commands a panoramic view of the Izu Peninsula, Izu Oshima, Miura and Boso Peninsulas, and is one of the most scenic beaches in Sagami Bay. It is popular with tourists as it has a promenade, but the beach, made of gravel and stones, is often washed up with garbage. Let's reduce the amount of garbage that washes ashore!

Activity area: Miyukinohama, Odawara City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 October 19th Sat. 12:30~
Meeting point: 12:20 / Miyuki Hamadori end (look for the "RIVIERA blue flag")

12:30 Miyuki Beach, Odawara City

Riviera Shonan Beach Clean-up in Odawara City Flyer

|<Finished>October 19th【Ninomiya Town】Umezawa Beach

Let's think about illegal dumping through clean-up activities at Umezawa Beach, a popular leisure spot!
Mayor Murata is also scheduled to participate on the day.

Umezawa Beach is popular for fishing, marine sports, BBQ, etc. It is a comfortable environment with free parking and toilets, and is well-received, so many people visit on weekends and in the summer, but behind the popularity of this leisure activity lies the problem of illegal dumping of garbage. Come to the site and think about this problem! Mayor Murata will also be participating on the day!

Activity area: Umezawa Beach, Ninomiya-cho, Naka-gun, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 October 19th Sat. 15:30~
Meeting point: 15:20/Umezawa Beach (look for the "RIVIERA blue flag")

15:30 Ninomiya Town Umezawa Beach


|<Finished>2024 November 9th【Kamakura City】Yuigahama Beach

Come experience this environmentally conscious beach firsthand, which has received the international environmental certification "Blue Flag"!

Yuigahama, one of Kamakura's most famous beaches, is visited by so many people that it is actively working to protect the environment and has been awarded the Blue Flag, an international environmental certification that is subject to strict screening and has a long history. In order to maintain this certification, let's contribute to the beauty of Japan's proud beaches!

Activity area: Yuigahama Beach, Kamakura City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 November 9th Sat. 9:00~
Meeting point: 8:50am / Yuigahama Namegawa intersection (look for the blue RIVIERA flag)

9:00 Yuigahama, Kamakura City *Shichirigahama


|<Finished>2024 November 9th【Zushi City】Kotsubo Fishing Port

Not only the sandy beaches, but also the fishing ports need to be cleaned up! Let's try some unique cleaning activities!

Riviera Shonan Beach Clean-up in Ninomiya Town Flyer

Kotsubo Fishing Port, located right next to the Riviera Zushi Marina, is a fishing port that is more serious about the marine environment than any other, aiming to move from "fishing for fishing" to "fishing for nurturing." Let's actively participate in cleaning activities at the fishing port to stop garbage from being discharged and washed up on the entire coast, not just the sandy beach!

Activity area: Kotsubo Fishing Port, Zushi City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 November 9th Sat. 11:30~
Meeting point: 11:20/Kotsubo Tennohama (look for the blue RIVIERA flag)

11:30 Kotsubo Fishing Port, Zushi City


|<Finished>2024 November 16th【Miura City】Koajiro Port

From the source of the river to the tidal flats, let's create a precious natural environment, the only one in Kanto with a beautiful ecosystem, for the future!

We humans, who are blessed with the blessings of living creatures, have a mission to protect the area in which so many living creatures live comfortably. Let's fulfill our mission to protect Koajiro Forest, the only river basin in the Kanto and Tokai regions that has not been affected by development and where the ecosystem remains untouched from the source to the mouth, and Koajiro Bay, into which the source flows!

Activity area: Around Koajiro Port, Miura City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 November 16th Sat. 9:00~
Meeting point: 8:50am / In front of Koajiro Hall (look for the blue RIVIERA flag)

9:00 Miura City Koajiro Port


|<Finished>2024 November 16th【Yokosuka City】Wada Nagahama Beach

The contrast between the sea and the greenery is beautiful. Let's preserve this view forever!

Nagahama Beach has some of the clearest waters on the Miura Peninsula, and is a popular beach where you can enjoy marine sports all year round, as well as swimming in the summer. The sandy beach is deep and wide, and if you walk a little further you'll find a natural environment with rocks and pine forests. Let's start by doing what we can to preserve this environment, which can be said to be the original landscape of Japan, for as long as we can!

Activity area: Wadanagahama Beach, Yokosuka City, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 November 16th Sat. 11:30~
Meeting point: 11:20/Wada Nagahama Beach (look for the "RIVIERA blue flag")

11:30 Wada Nagahama Beach, Yokosuka City


|<Finished>2024 November 16th【Hayama Town】Morito Beach

Let's clean up this area, which is also popular as a power spot, and increase the power of the Earth even more!

The sunset from Morito Beach, also known as "Morito's Evening Light," is beloved as one of Kanagawa's 50 most scenic spots. On the south side of the wide sandy beach, Morito Daimyojin Shrine, which is associated with Minamoto no Yoritomo, is also popular as a power spot. Let's feel the feelings towards this land, which has been cherished by a wide range of people since ancient times, through our clean-up activities!

Activity area: Morito Beach, Hayama Town, Miura District, Kanagawa Prefecture

★Volunteer certificate can be issued!

Date and time: 2024 November 16th Sat. 15:00~
Meeting point: 14:50 / Misogibashi Bridge (look for the blue RIVIERA flag)

15:00 Hayama Town Morito Beach


|<Finished>2024 December 14th【Fujisawa City】Enoshima

The beach stretching from east to west toward Enoshima has calm waves all year round and is beloved as the "Miami Beach of the East." Since 2017, we have been working on environmental activities with the goal of making it "the most secure beach in Japan where children can run around barefoot." If you share that sentiment, please join us!

Activity area: Enoshima, Fujisawa City, Kanagawa Prefecture

★Volunteer certificate can be issued!

One of Japan's leading resort areas! Let's work together to create an environment where everyone can enjoy themselves in safety!

Date and time: 2024 December 14th Sat. 10:00~
Meeting point: 9:50am at Kita Ryokuchi Square (look for the blue RIVIERA flag)

10:00 Enoshima, Fujisawa City


\Workshop exclusive to beach clean-up participants/

Make your own original keychain using plastic waste

A special workshop will be held where participants can make original key chains using plastic waste picked up during the Enoshima Beach Clean-up.
Even children can easily make them. Please feel free to join in with the beach clean-up.
*There is a process where a cutter is used.

Participation fee: Free
Duration: Approximately 1 hours


|Requests when participating

■Gathering
・The meeting place on each beach is marked by the “RIVIERA blue flag”. Please meet 10 minutes early.
・There is no shuttle bus available.
・Since there is a possibility that the parking lot may not be available, please use public transportation as much as possible before visiting.
■ What to bring
・The organizing committee will provide beach cleaning equipment (tongs, garbage bags).
・Please note that the number of tongs is limited.I would appreciate it if you could have it at home.
・Please come in comfortable clothes and shoes.Water-repellent shoes are recommended as there are wet spots.
・Please bring your own bottle and hydrate frequently.
・Injuries, insect bites, rashes caused by plants, etc. are the responsibility of the participant, and the organizer cannot be held responsible.
・Please prepare your own emergency prescription medicines (bandages, ointments, etc.).
■Rainy weather
・The event will be held in light rain.If stormy weather is expected, we will inform you of the response for each coast. (Around 12:XNUMX noon the day before)
・In case of cancellation due to unavoidable circumstances (natural disasters such as typhoons, social conditions, etc.), we will notify you.
■ Other
・Please note that the venue, contents, etc. are subject to change.
・Our staff may take photos and videos inside the venue, and customers may be reflected in them. Please be aware that this information may be published on Riviera's SNS, advertising material, website, and other media introducing the event (TV, website, magazines, etc.).
・Please take out volunteer insurance yourself in case of emergency.

|Issuance of Volunteer Certificate

If you participated in the "Riviera Shonan Beach Clean" and would like to receive a volunteer certificate, please speak to the staff on the day. A certificate with your name will be sent to the address you registered at a later date.

| Support us with donations and contributions

Please support our sustainable ocean activities, the "LOVE OCEAN Project."
100% of the donations we receive will not be used for overhead, but will be used to carry out social contribution activities (such as beach clean-ups) to protect our oceans. We look forward to your kind support.
●Your name will be listed on the list of donors on our website. *Your name must be listed if you wish.

Make a donation
|Recruiting partner companies/organizations (sponsorship)

We at Riviera have designated the Miura-Yugawara area that surrounds Sagami Bay as the "SHONAN Coast" in order to protect the beautiful sea and to promote regional development.With the core of "environment, tourism, and local economy," we are working to connect people, people, the sea, and the city. We carry out and disseminate sustainable activities in a wide area.
We are looking for partners, participating companies and organizations to implement the "5th LOVE OCEAN".
By participating in this event, you can promote your company's sustainable initiatives.

[Sponsor as a company]
If your company is considering sponsoring or supporting us, please contact us below. The person in charge will give you a detailed explanation.

| Management

≪Organizer≫
Riviera Future Creation Project

≪Co-organizer≫
Co-sponsor: Riviera Resort Co., Ltd./Riviera Tokyo Co., Ltd./Blue Carbon Belt Riviera Research Institute/Japan Oceanographic Academy

<<Cooperation>>
Asahi Breweries, Ltd./Winfield Japan Co., Ltd.

≪Sponsorship≫
Ministry of the Environment / Kanagawa Prefecture / Miura City / Yokosuka City / Hayama Town / Zushi City / Kamakura City / Fujisawa City / Chigasaki City / Hiratsuka City / Oiso Town / Ninomiya Town / Odawara City / Manazuru Town / Yugawara Town / Toshima Ward (June 8th only) / Japan Volleyball Association / Chigasaki Chamber of Commerce and Industry / Oiso Town Chamber of Commerce and Industry / Odawara Hakone Chamber of Commerce and Industry / Manazuru Town Chamber of Commerce and Industry / Yugawara Town Chamber of Commerce and Industry (others under adjustment)

≪Secretariat≫
Riviera SDGs Action Executive Committee

|Notes when participating in the event

■Rainy weather
・Events will proceed even if it is light rain. If heavy weather is expected, we will announce the measures for each event on Facebook (approximately around 3pm the day before).
・If the event is canceled due to unavoidable circumstances (natural disasters such as typhoons, social situations, etc.), we will notify you on Facebook.
■ Other
・Please note that the venue, contents, etc. are subject to change.
・Our staff may take photos and videos inside the venue, and customers may be reflected in them. Please be aware that this information may be published on Riviera's SNS, advertising material, website, and other media introducing the event (TV, website, magazines, etc.).
・Please take out volunteer insurance yourself in case of emergency.

|About Blue Flag

The only sustainable marina in Asia to receive the international environmental certification "Blue Flag"
● Riviera Zushi Marina (Zushi City, Kanagawa Prefecture): Acquired for three consecutive years from 2022
● Riviera Seabornia Marina (Miura City, Kanagawa Prefecture): To be acquired in 2024

The Blue Flag is the world's oldest international environmental certification headquartered in Denmark.

Click here for "Blue Flag" details
|Riviera Future Creation Project

Since 2006, the Riviera Group has been focusing on efforts to create a prosperous future and promoting the SDGs.