NO OCEAN, NO LIFE! You'll love the sea of Shonan even more!


We toured Hayama Town, Zushi City, and Kamakura City in the Beach Clean Ekiden through 3 cities, towns, and 3 coasts. The total number of participants for the entire event was 1200 people, and the symposium was especially popular with some standing room seats, and the energetic talk sessions were held.
Key Participants in Beach Clean:
Residents of each municipality / Coastal organizations / Mayor of Yamanashi Town, Hayama Town / Mayor of Kirigaya City of Zushi City, city hall staff / Mayor Matsuo of Kamakura City, Deputy Mayor Senda, city hall staff / Ocean adventurer Mr. Shiraishi / Former captain of the Japan national rugby team Mr. Hirose / Model/Actress Ms. Nishiuchi etc…
Speakers at the "Ocean Symposium":
Female fisherman / Mr. Isobe of JAMSTEC / Mr. Shiraishi / Model and actress Mr. Nishiuchi / Mr. Kotsubo Fisheries Cooperative Association Mr. Otake / Mr. Suzukiya Co., Ltd. Mr. Nakamura / Former captain of the Japan national rugby team Mr. Hirose / Professional skier Mr. Miura / Zushi Marina Yacht Club Namikawa Mr. / JSAF Mr. Nakamura / Children of Japan Maritime Academy



Miura City, Yokosuka City, Hayama Town, Zushi City, Kamakura City, and Fujisawa City have expanded to 6 municipalities and 6 coastal beaches!
The symposium will be held in two parts.Part of the discussion will be held from the perspective of local and luxury with the theme of "thinking about the future from the sea."In the second part, the "R Next Summit" was held to commemorate the launch of the Gen Z support community "R Next".
Key Participants in Beach Clean:
Residents of each municipality/Coast-related organizations/Miura City, Deputy Mayor Hoshino・City Hall staff/Yokosuka City, Manager Miyagawa, Management Planning Department, Environment Department Manager Yamaguchi, City Hall staff/Hayama Town, Yamanashi Town Mayor, City Hall staff/Zushi City, Kirigaya Mayor ・City Hall Staff/Kamakura City Mayor Matsuo・Deputy Mayor Senda・City Hall Staff/Fujisawa City Deputy Mayor Miyaji・City Hall Staff etc…
Speakers at the "Ocean Symposium":
Mr. Nagano from JAMSTEC / Mr. Sato from Diving Shop NANA / Mr. Hayama from Fujisawa Fishery Cooperative / Mr. Otake from Kotsubo Fisheries Cooperative / Mr. Takiguchi from Kanagawa Fisheries Technology Center / Mr. Inaba from SYL Japan / Mr. Tomita from Japan Sailing Federation / Mr. Takahashi from Zushi Marina Yacht Club / Mr. Ohno from Hayama Marina Yacht Club / Mr. Ito from FEE Japan / Mr. Kobayashi from Sasakawa Peace Foundation / Winners of the 2nd Riviera SDGs Manga Award
"R Next Summit" speakers:


Miura City, Yokosuka City, Hayama Town, Zushi City, Kamakura City, Fujisawa City, Chigasaki City, Hiratsuka City, Oiso Town, Ninomiya Town, Odawara City, Manazuru Town, and Yugawara Town. "Riviera Shonan Beach Clean" was carried out over four days. In addition to providing information on the beach conditions of the coasts of 13 municipalities to JAMSTEC's marine litter research, we also used "town coins" as an initiative to revitalize the local economy by "connecting the sea and the city."As a measure against isolated areas in the event of a disaster, there is also the "Marine Disaster Prevention Drill -From the Beach to the Beach-" that transports people and goods to neighboring towns, and the "Marine Goods Transport Training -From the Sea to the Beach-" in collaboration with the Coast Guard Department. It was carried out under the supervision of beach cleanup participants.
Main beach cleanup participants:
Residents of each municipality/Coast-related organizations/Miura City Deputy Mayor Hoshino, city hall staff/Yokosuka City Management Planning Department Manager Miyagawa, city hall staff/Hayama Town Yamanashi Mayor, city hall staff/Zushi City Kirigaya Mayor, city hall staff/Kamakura City Mayor Matsuo, city hall staff / Fujisawa City Environment Department Counselor Abe, city hall staff / Chigasaki City Mayor Sato, city hall staff / Hiratsuka City Urban Development Department Manager Tanaka, city hall staff / Oiso Town Deputy Mayor Miyakoshi, city hall staff / Ninomiya Town Mayor Murata City Hall Officials / Odawara Mayor Moriya, Deputy Mayor Tamaki, City Hall Officials / Manazuru Town Mayor Matsumoto, City Hall Officials / Yugawara Town Mayor Tomita, City Hall Officials / Yokosuka Coast Guard Department Yokosuka Port Mayor, Mr. Ikeda, etc...
At the symposium on the sea, we discussed "the future from the sea" from various perspectives, from the environment to finance, with experts on the sea.
(Excerpts from the symposium: 3rd LOVE OCEAN report, blue carbon belt concept, current state of seashore denudation in fishing grounds, seaweed bed restoration as countermeasures against seashore denudation and blue carbon, charm of Sagami Bay told by sailors (wind, waves, currents) , SDGs including oceans and finance)
Speakers at the "Ocean Symposium":
Governor Kuroiwa, Kanagawa Prefecture / Mr. Adachi, Union Securities Advisors Co., Ltd. / Mr. Inaba, SYL Japan Co., Ltd. / Mr. Imai, Kanagawa Fisheries Association / Mr. Otake, Kotsubo Fisheries Cooperative Association / Mr. Takiguchi, Mr. Kinoshita, Kanagawa Prefectural Fisheries Technology Center / Ocean adventurer Mr. Shiraishi / Kanagawa Prefectural Federation of Fisheries Cooperatives Mr. Takahashi / Mr. Watanabe Sasakawa Peace Foundation



Conducted in 13 cities and 13 beaches across Sagami Bay: Miura City, Yokosuka City, Hayama Town, Zushi City, Kamakura City, Fujisawa City, Chigasaki City, Hiratsuka City, Oiso Town, Ninomiya Town, Odawara City, Manazuru Town, and Yugawara Town In addition to the "Riviera Shonan Beach Clean", we have expanded the area of cleanup activities to include beaches at two overseas bases in Los Angeles and Shanghai, and Ikebukuro for collecting city garbage that is the source of marine garbage!
At the same time, the cycle tourism "Tour de SHONAN Coast" will be held to discover and rediscover the appeal of tourism resources in the LOVE OCEAN area, with boat fishing tournaments and sailing events that are conscious of clean actions to protect the ocean's nature, and mobility that does not emit CO2. held. We also held a tour for divers and children to see the regeneration of seaweed beds through the breeding of precocious seaweed at the Blue Carbon Belt Riviera Research Institute.
On the final day, we held an "Ocean Symposium" where we held a discussion with marine experts and exchanged opinions from various SDGs perspectives among men and women of all ages.
Key Participants in Beach Clean:
Residents of each city and town / coastal organizations
Yugawara Town: Chairman Yamamoto of the town council, Mayor Ozawa of Yoshihama Ward, and employees of Winfield Japan Co., Ltd.
Odawara City: Deputy Mayor Tamaki, city hall staff, Odawara SDGs Executive Committee Chairman Hara, Kanagawa Prefectural Fisheries Cooperative Association Chairman Takahashi
Ninomiya Town: Ninomiya Town officials
Oiso Town: Oiso Town officials, Oiso GREENSCHOOL representative Kamekura / Hiratsuka City: Mayor Ochiai, Japan Volleyball Association Chairman Kawai, Beach Volleyball Business Head Office Director Kawai, players, Arai Shoji Co., Ltd. employees, Chigasaki High School cheerleading team members, Shonan Bellmare King Bell I
Chigasaki City: Deputy Mayor Kishi, Chigasaki City officials, and Vice Representative of Honobono Beach Chigasaki, Tada
Fujisawa City: Mayor Suzuki, Fujisawa City officials, Kanagawa Prefectural Assembly Member Ishikawa, Fujisawa City Assembly Speaker Saga, Yamaguchi City Assembly Member, Enoshima Beach Cooperative Association Vice President Iwata, Kanagawa Coastal Clean-up Foundation Chairman Matsuura
Kamakura City: Mayor Matsuo, Deputy Mayor Senda, Kamakura City officials, Yuigahama Beach Association members, Kamakura International FC
Zushi City: Mayor Kirigaya, Zushi City officials, Kotsubo Fisheries Cooperative Association Chairman Otake and members, Kotsubo Elementary School Residents' Autonomy Council Chairman Toyosumi, Vice Chairman Harada, Zushi City Council members
Hayama Town: Mayor Yamanashi, Hayama Town officials, Hayama Morito Beach Association Representative Director Omiya, Asahi Breweries Ltd. employees, and Mucie
Yokosuka City: Director Sugimoto, Marine Environment Division, Ministry of the Environment, First Secretary Sanjeev Manchanda, Embassy of India, and Yokosuka City officials
Miura City: Miura City officials, city council members, Koajiro Fisheries Cooperative Association President Kiritani, Indian students, etc.
Speakers at the "Ocean Symposium":
Actress and flower stylist Okouchi, calligrapher and artist Shishu, Professor Suzuki, University of Tokyo Graduate School of Public Policy, Mayor of Hayama Town Yamanashi, Odawara Hakone Chamber of Commerce and Industry, Suzuhiro Kamaboko Honten Co., Ltd. Suzuki, NPO FEE Japa Ito, makes Inc., JTB Research & Consulting Goto, Noemi, Enoshima Aquarium Co., Ltd. Sakiyama, Kanagawa Prefecture Beach Resort Association Masuda, Kotsubo Fisheries Cooperative Konishi, Kanagawa Prefecture Aquaculture Association Imai, OMT Ecoino Iba, Japan Optimist Dinghy Association, Enoshima Yacht Club, Kunimi, Kanagawa Prefectural Marine Science High School Hatanaka, Kanagawa Prefectural Marine Science High School Otani, Non-profit general incorporated association AZ-Bande Zama, W TOKYO Inc., Tokyo Girls Collection Executive Committee Mr. Tajima / President of Riviera Resort Co., Ltd. Mr. Kobayashi / President of Riviera Resort Co., Ltd. Mr. Tanigawa / Chairman of NPO Riviera Future Creation Project Mr. Watanabe
Moderator: Mr. Shindo, Zushi Hayama Community Broadcasting



Press Release
- ■ 2023/5/10 ≫ The environmental event [LOVE OCEAN] held from 5/13 to 6/18 will collaborate with Shonan Bellmare, beach volleyball, rugby, and cycling! Details of the "Marina Seaweed Bed Regeneration Tour" and the 13 City and Town Beach Clean-up Relay have been decided!
- ■ 2023/3/28 ≫ Environment x Tourism [LOVE OCEAN 2023] Dates decided! 5/13-6/18 Let's go to the Shonan sea! Regional development through sustainable tourism that connects people in 13 cities and towns along the entire coast of Kanagawa Prefecture, from Miura to Yugawara
- ■ 2022/11/17 ≫ As part of the Riviera-sponsored "LOVE OCEAN," Japan's first "Beach-to-Beach Maritime Disaster Prevention Training" will be held on November 11th. In preparation for a large-scale disaster, supplies will be transported by sea along the coasts of Hayama, Zushi, Kamakura, and Fujisawa. In cooperation with the Japan Coast Guard's patrol boats,
- ■ 2022/11/1 ≫ 美しい海を守り"人と人"をつなぐ【LOVE OCEAN】を11/19~12/10に開催!相模湾を囲む神奈川沿岸13市町13海岸でビーチクリーンとシンポジウム。11/20には浜から浜への海上防災訓練実施
- ■ 2022/6/13 ≫ Just before the beach opens on 6/25 and 26! The "Riviera Shonan Beach Clean-up" will be held on 6 beaches in Kanagawa Prefecture, and the "2nd LOVE OCEAN" will be held at the Riviera Zushi Marina, the first marina in Asia to be certified with the "Blue Flag."
- ■ 2021/11/26 ≫ Beach clean-up in the Shonan area and talk shows, film screenings, and the Riviera Marche will be held at the Riviera Zushi Marina on December 12th! The 5th Riviera SDGs Festival will be held on "LOVE OCEAN", a day to think about the ocean.
Please support our sustainable ocean activities, the "LOVE OCEAN Project."
100% of the donations we receive will not be used for overhead, but will be used to carry out social contribution activities (such as beach clean-ups) to protect our oceans. We look forward to your kind support.
●Your name will be listed on the list of donors on our website. *Your name must be listed if you wish.
We at Riviera have designated the Miura-Yugawara area that surrounds Sagami Bay as the "SHONAN Coast" in order to protect the beautiful sea and to promote regional development.With the core of "environment, tourism, and local economy," we are working to connect people, people, the sea, and the city. We carry out and disseminate sustainable activities in a wide area.
We are looking for partners, participating companies and organizations to implement the "5th LOVE OCEAN".
By participating in this event, you can promote your company's sustainable initiatives.
If your company is considering sponsoring or supporting us, please contact us below. The person in charge will give you a detailed explanation.
≪Organizer≫
Riviera Future Creation Project
≪Co-organizer≫
Co-sponsor: Riviera Resort Co., Ltd./Riviera Tokyo Co., Ltd./Blue Carbon Belt Riviera Research Institute/Japan Oceanographic Academy
<<Cooperation>>
Asahi Breweries, Ltd./Winfield Japan Co., Ltd.
≪Sponsorship≫
Ministry of the Environment / Kanagawa Prefecture / Miura City / Yokosuka City / Hayama Town / Zushi City / Kamakura City / Fujisawa City / Chigasaki City / Hiratsuka City / Oiso Town / Ninomiya Town / Odawara City / Manazuru Town / Yugawara Town / Toshima Ward (June 8th only) / Japan Volleyball Association / Chigasaki Chamber of Commerce and Industry / Oiso Town Chamber of Commerce and Industry / Odawara Hakone Chamber of Commerce and Industry / Manazuru Town Chamber of Commerce and Industry / Yugawara Town Chamber of Commerce and Industry (others under adjustment)
≪Secretariat≫
Riviera SDGs Action Executive Committee
■Rainy weather
・Events will proceed even if it is light rain. If heavy weather is expected, we will announce the measures for each event on Facebook (approximately around 3pm the day before).
・If the event is canceled due to unavoidable circumstances (natural disasters such as typhoons, social situations, etc.), we will notify you on Facebook.
■ Other
・Please note that the venue, contents, etc. are subject to change.
・Our staff may take photos and videos inside the venue, and customers may be reflected in them. Please be aware that this information may be published on Riviera's SNS, advertising material, website, and other media introducing the event (TV, website, magazines, etc.).
・Please take out volunteer insurance yourself in case of emergency.

The only sustainable marina in Asia to receive the international environmental certification "Blue Flag"
● Riviera Zushi Marina (Zushi City, Kanagawa Prefecture): Acquired for three consecutive years from 2022
● Riviera Seabornia Marina (Miura City, Kanagawa Prefecture): To be acquired in 2024
The Blue Flag is the world's oldest international environmental certification headquartered in Denmark.